The 31st annual Knoxville Award Luncheon will recognize and honor a deserving person who demonstrates care for the community and its citizens. The 2024 Knoxville Award honoree will be surprised at the event at the Knoxville Convention Center. Doors open at 11:45 a.m., and the event begins at noon.

Previous honorees: James Haslam II, Lindsay Young, Mary Shafer, Pat Summitt, Peyton Manning, Tee Martin, W. Jack Walker, Jim Dick, Sam and Ann Furrow, Natalie Haslam, Larry Fleming, Sen. Howard Baker, Sen. Ben Atchley, Jim and Kay Clayton, Hallerin Hilton Hill, Phillip Fulmer, Congressman John J. Duncan Jr., Gov. Bill Haslam and First Lady Crissy Haslam, Dr. Joe Johnson, the late Johnny Majors, Randy Boyd, Dale Keasling, Larry Martin, Mintha Roach, Madeline Rogero, Hank and Bert Bertelkamp, Sharon Pryse and Raja Jubran.